Nexo debuts card in Argentina, names new GM as part of commitment to Buenos Aires as LATAM regional hub

Nexo, the premier digital assets wealth platform, today launched the Nexo Card in Argentina, timed with the appointment of Andres Ondarra as General Manager, Nexo Argentina. 

These two milestones mark the next stage of Nexo’s growth in a market where digital asset adoption runs deeper than almost anywhere else  — the highest share of any market surveyed.

What is the Nexo Card?

The Nexo Card lets clients spend digital assets directly in debit mode or borrow against them as collateral in credit mode, without selling — switching between the two in a single interface. 

New clients get 10% back on their first swipe, plus additional cashback and milestone rewards worth up to $450 in total over their first three months as they earn up to 13% annual interest on idle in-app balances, paid daily. 

The card has been recognized by the Digital Banker Awards, the FinTech Breakthrough Awards, and the PAY360 Awards.

“Argentine clients have spent a decade making digital assets part of how they manage wealth. The Nexo Card is built precisely for that — letting them spend in debit mode, borrow against their holdings in credit mode, and earn from every transaction, all without having to sell. It’s the freedom to live on that wealth, not just hold it,” said Andres Ondarra, incoming General Manager, Nexo Argentina.

Nexo taps experienced leadership to lead LATAM expansion 

Ondarra brings more than 25 years of experience across traditional finance, fintech, and crypto in Latin America, including a background in Wall Street investment banking. From August 1, he will lead Nexo Argentina’s operations, with a focus on client trust and the company’s continued growth in the country.

He succeeds Federico Ogue, who oversaw Nexo’s Argentine expansion and is transitioning to a new entrepreneurial venture. 

“Argentina has one of the most sophisticated crypto and fintech ecosystems in the region, and the work Nexo has done here is something to be proud of. I look forward to passing the baton to Andres, who brings exactly the experience and vision to lead Nexo’s next stage of growth in Argentina,” said Ogue.

Argentina processed approximately $93.9 billion in digital-asset transactions over three years, ranking second in Latin America behind Brazil. With capital already moved into digital assets, the Nexo Card addresses what comes next: everyday utility — spending, borrowing, and earning from those holdings without selling them.

With Buenos Aires now established as a regional hub, Nexo is investing in local infrastructure, sport partnerships — including the AFA — and a local team supporting clients across Latin America. Eligible clients in Argentina can apply for the Nexo Card through the Nexo app and website.