A four-year-old black Labrador Retriever named Gunnar has become an unlikely internet sensation after leaving a five-star Yelp review for Hike Doggie, a dog hiking service based in Denver, Colorado. The review, written from Gunnar’s perspective, describes his daylong adventure on June 16 as “the greatest adventure of my life,” narrowly beating the time he found half a chicken nugget in a parking lot.
Kath Allen, founder of Hike Doggie, a franchised business that offers round-trip hiking excursions for dogs, expressed surprise and delight at the review. “The moment we spotted the post, we just knew we had to share Gunnar’s five-star review with as many people as possible,” she said. The review, posted on Yelp, begins with a disclaimer that Gunnar is a real canine and not a paid spokesdog.
In his review, Gunnar details his experience, from being picked up in one of Hike Doggie’s climate-controlled “Big Blue Busses” to exploring trails in the Rockies. He catalogued 43 different smells, discovered 17 sticks, and encountered numerous squirrels. After returning home, he “collapsed face-first on the floor, slept for six hours, barked once in his sleep, dreamed about chasing a squirrel, and woke up with a leaf still stuck to his butt.”
Gunnar’s owner, Kristi Gacke, director of sales and marketing at Denver-based HHM Hotels, said she wasn’t surprised by the viral attention. “Gunnar has always been a very expressive doggie, quite vocal, even back when he was just a puppy. Honestly, I’m really not all that surprised he’s gone and done something viral – he’s kind of been destined for greatness from the day we got him,” she said.
The review highlights Hike Doggie’s mission to “make dogs as happy as they make us,” according to the company’s website. Founded in 2016 in Golden, Colorado, Hike Doggie is celebrating its 10th anniversary and serves over 800 dogs monthly in the Denver-metro area. The franchise has locations in six states, including Colorado, Idaho, New Mexico, Tennessee, Georgia, and Delaware.
Gunnar signed off his review as the “Founder & CEO of Barkshire Hathaway, as well as the Director of Sniff Operations/Lead Squirrel Intelligence Officer, Good Boy, First Class.” His only complaint was that Hike Doggie eventually had to bring him home.
The review’s humorous tone and detailed narrative have resonated with readers, potentially boosting brand awareness for Hike Doggie. As the company continues to expand, such authentic customer testimonials could prove valuable for attracting new clients and franchisees.
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